Finding the best free video editing software should be a core part of any ecommerce entrepreneur’s video success. Stunning video content can really help boost conversions and ROI for your online store. Whether its Instagram stories, Facebook ads, or YouTube product testimonials, using the best video editing software out there will make your brand look slick and professional.
Okay, I know that this is not strictly a video editor, however, I still wanted to include this on the list for people who are mainly looking to create graphics and visual effects for videos. In fact, learning Motion Graphics and Visual Effects has become a required skill set for any video editor. If you call yourself a video editor, you need to learn at least the basics of motion graphics, and there is no software better than Adobe After Effects which can help you do that. Whether you use Final Cut or Adobe Premiere Pro, After Effects is the go-to tool for editors who want to add motion graphics and visual effects to their videos. Whether you are a beginner or a Pro video editor, if you want to get into things like motion graphics, visual effects, animations, and special effects, this is the place to start.
When it comes to video editing software, Adobe Premiere Pro is the first one that you will hear and that too for good reasons. Think of a feature, any feature that you might need in a video software, and I will bet that Premiere Pro has it. The editor is not only powerful but also has a clean and familiar interface. But, the best part about using Adobe Premiere Pro is the ecosystem that it supports. Every other tool that Adobe offers you connects seamlessly with Premiere Pro. Whether you are using Photoshop for photos, After Effects for animations, or Adobe Audition for audio editing, everything plays nicely with the Premiere Pro. When you are buying the Premiere Pro, you are not just buying a video editor rather you are entering an ecosystem which gives you access to some of the best creative tools out there. For that reason alone, I recommend Premier Pro over any other video software in the world.
While high-tech editing tools and versatility are essential, an easy to use interface and good user support are also key, especially if you are looking for something that allows for easy use. It’s a tall order to find video editing programs with all of these different components, but there are several programs that rise to the challenge. Let’s take a look some of the top editing programs for easy video editing, ideal for beginners.