Easiest Video Editing Software

We all love Instagram. But, as an ecommerce store owner you know the importance of making your brand look professional. Take your Instagram stories to the next level with these video editing apps. By the way, all the mobile video editing apps listed above also work great for Instagram, too. These video editing apps, however, have been designed specifically with the Instagram platform in mind.
Openshot is entirely open source, which makes it one of the best video editing software that is accessible. It may remind some Mac users a little of iMovie with its easy to use drag and drop interface. However, Openshot packs more features than iMovie, including unlimited layers and audio mixing. This free editor strikes a nice balance between advanced features and a simple interface. It also allows real-time previews when you create transitions between clips.
Because there are so many good options out there, to make it easier for you, in this article, we have divided the video editing software into several categories. Now, one thing to note here is that the categorization is not hard and fast, and hence, editing software mentioned in one category can be used for other categories also. However, if a video editor is mentioned in one category, it means that it is more suited for that work. With that out of the way, let’s begin.
Is there such a thing as a SIMPLE video editor that allows 1) video capture from our digital cameras, 2) editing capability that allows us to delete unimportant frames (Ex. I’m shooting and a UPS truck enters, blocking our shot or we take video of other people not subject matter). I pull the frame down onto a track or story board, deleting from either end of all the frames. 3) movie maker then makes the final video movie. Nothing fancy, just documentary video.

When it comes to video editing software, Adobe Premiere Pro is the first one that you will hear and that too for good reasons. Think of a feature, any feature that you might need in a video software, and I will bet that Premiere Pro has it. The editor is not only powerful but also has a clean and familiar interface. But, the best part about using Adobe Premiere Pro is the ecosystem that it supports. Every other tool that Adobe offers you connects seamlessly with Premiere Pro. Whether you are using Photoshop for photos, After Effects for animations, or Adobe Audition for audio editing, everything plays nicely with the Premiere Pro. When you are buying the Premiere Pro, you are not just buying a video editor rather you are entering an ecosystem which gives you access to some of the best creative tools out there. For that reason alone, I recommend Premier Pro over any other video software in the world.


Good old iMovie comes baked into Mac OS. Like most native Mac apps, this video editor is very intuitive to use. It features a drag and drop interface. Mac users can use iMovie as a playground for learning the basics of video editing. Once you are up to speed, you may find that alternative video editing software in this list may better suit your needs.
When it comes to video editing software, Adobe Premiere Pro is the first one that you will hear and that too for good reasons. Think of a feature, any feature that you might need in a video software, and I will bet that Premiere Pro has it. The editor is not only powerful but also has a clean and familiar interface. But, the best part about using Adobe Premiere Pro is the ecosystem that it supports. Every other tool that Adobe offers you connects seamlessly with Premiere Pro. Whether you are using Photoshop for photos, After Effects for animations, or Adobe Audition for audio editing, everything plays nicely with the Premiere Pro. When you are buying the Premiere Pro, you are not just buying a video editor rather you are entering an ecosystem which gives you access to some of the best creative tools out there. For that reason alone, I recommend Premier Pro over any other video software in the world.
This tool is known for its wide set of professional level features that suit to colorists, editors and professional video makers. You can mix, edit, record, sweeten and master audio signals with the full 3D audio space while working on 1000 different channels. It can also help you to change lip color, brightening eyes, and smoothing skin tones as per the requirement of the video.
If you are a Windows user and looking for a good video editing software which is capable yet beginner friendly, Adobe Premiere Elements is to the software to go for. I know at $99.99, it is not exactly cheap, however, I still think that it is good for beginners who are willing to spend a little money. Those looking for a free alternative should go for Shotcut, which I mentioned earlier (best video editors for YouTube). I prefer Premier Elements because of a few reasons. Firstly, just like iMovie acts as a great primer for Final Cut, Premiere Elements is the stepping stone to Premiere Pro. If you see yourself as a professional video editor few months down the line, you should start in such a way that you can reach there. You will have to switch to a professional grade video editing software in the future, so why not start with something which will help you do just that. For me, that alone is a reason you should consider this one. You will also love it sleek interface along with its natural and intuitive editing environment. It also comes with all the horsepower that you will need as a beginner. if you are serious about video editing, you should start with this one.
If you had access to the video editing pro level, then you must try DaVinci Resolve 14. Except for multi-camera editing, 3D editing, motion blur effects, and spatial noise reduction which are only available on the paid version DaVinci Resolve Studio, you can almost do any professional video/audio editing and color correction with DaVinci Resolve 14.

You can also use the build-in video converter tools to freely convert video/audio format to another format. It is a non-linear tool, which means you can place video clips in the timeline freely. You can also export your video to IG, FB and YouTube, which is powerful as a free video editor. You can also edit 4K and HD videos. For this point, not every free video editor can do.
Finding the best free video editing software should be a core part of any ecommerce entrepreneur’s video success. Stunning video content can really help boost conversions and ROI for your online store. Whether its Instagram stories, Facebook ads, or YouTube product testimonials, using the best video editing software out there will make your brand look slick and professional.

Incredibly user friendly, this is definitely considered one of the easiest to learn platforms for new video editors. The user-interface is divided into three distinct components: add photos and video, choose a style, and view your movie. It is worth noting here that Muvee Reveal X isn’t a sophisticated as some of the other programs on our list. Muvee Essentially works by “analyzing” the raw footage you give it, choosing the highest quality pieces and integrating them into a movie using predetermined “styles,” which integrate special effects, transitions, etc. Though there are customization options that do allow you more creative liberty. But, if you are looking for something incredibly simple and easy to use, Muvee is a good option.
×