Easiest Video Editing Software

iMovie is my favourite video editor to I recommend to beginners. It’s a shame that the software is exclusive to macOS and hence neither Windows nor Linux user can enjoy this editor. However, If you do own a Mac, you must know that iMovie comes pre-installed with your Mac which essentially makes it free. But that’s not what makes it best for beginners. The best part about iMovie is its simple and intuitive interface which is really easy to figure out, even without help. Also, Apple’s optimisation makes iMovie a really snappy editor which can be used even on older Macs without any problem. As a beginner, iMovie is the best video editor you can use on a Mac. I say this especially because iMovie acts as a really good primer for Final Cut Pro, which you are essentially going to use as you get more and more comfortable with video editing and iMovie no longer satisfies your requirements.
If you are a Windows user and looking for a good video editing software which is capable yet beginner friendly, Adobe Premiere Elements is to the software to go for. I know at $99.99, it is not exactly cheap, however, I still think that it is good for beginners who are willing to spend a little money. Those looking for a free alternative should go for Shotcut, which I mentioned earlier (best video editors for YouTube). I prefer Premier Elements because of a few reasons. Firstly, just like iMovie acts as a great primer for Final Cut, Premiere Elements is the stepping stone to Premiere Pro. If you see yourself as a professional video editor few months down the line, you should start in such a way that you can reach there. You will have to switch to a professional grade video editing software in the future, so why not start with something which will help you do just that. For me, that alone is a reason you should consider this one. You will also love it sleek interface along with its natural and intuitive editing environment. It also comes with all the horsepower that you will need as a beginner. if you are serious about video editing, you should start with this one.

Overall, Pinnacle simplifies the editing process. The latest version features new PiP controls, which allow you to add new video into an already existing video. Other editing tools include a pan and zoom tool, a color correction tool, and audio capabilities. It also features several editing tools typically only found in more professional grade editing programs, including a chroma key tool.

Finding the best free video editing software should be a core part of any ecommerce entrepreneur’s video success. Stunning video content can really help boost conversions and ROI for your online store. Whether its Instagram stories, Facebook ads, or YouTube product testimonials, using the best video editing software out there will make your brand look slick and professional.
You might find that the free video editing software above are either too simple to meet your demends like audio editing and color correction, or too difficult to understand the workflow, then you should look at Wondershare Filmora9, which has significant improvement in overall performance, making the product faster, more powerful, and taking the user editing experience to a new level. 
We all love Instagram. But, as an ecommerce store owner you know the importance of making your brand look professional. Take your Instagram stories to the next level with these video editing apps. By the way, all the mobile video editing apps listed above also work great for Instagram, too. These video editing apps, however, have been designed specifically with the Instagram platform in mind.
As its interface is so clear, it lacks timeline, so you can't add filters and transitions. The whole design of Avidemux is that many functions are for practical use, not stylish purpose. If your needs is very basic, this free video editing software is a choice. For advanced video editing, it can't let you have more controls. The good thing is you can use it smoothly and learn it quicly if you are a new users in video editing industry.
Like iMovie, Pinnacle is also considered to be a consumer-level editing program. It features an easy, user-friendly interface, with tools divided into three easy categories: capture, edit, and make movie. Unlike many other consumer-level editing programs, Pinnacle Studio Plus allows you to control brightness, contrast, hue, saturation and audio levels both before and during capture. Editing is made easy with two visual modes, storyboard and timeline, so you can easily see your movie and make creative choices.
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